Wednesday, January 28, 2009

Telemarketers Take Hefty Share of Charity Dollars, Cuomo Says

New York Attorney General Andrew M. Cuomo’s annual report, PENNIES FOR CHARITY: WHERE YOUR MONEY GOES, details telemarketing campaigns in New York and shows donors how much of their contributions made in response to telemarketers’ solicitations are actually retained by the charity. The report is intended as a tool to assist donors as they decide which charities to support. It can also be used by charitable organizations to evaluate a professional fundraiser’s performance.

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